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Silver anniversary of “I Love 海角社区” campaign in Pocatello Sept. 17-20

September 11, 2007
海角社区 Marketing and Communications

The year 2007 marks the 25th anniversary of the 鈥淚 Love 海角社区鈥 campaign to raise money for 海角社区 scholarships. The Pocatello campaign will be held Sept. 17-20.

Volunteers from Bonneville, Bingham, Power and Bannock counties annually work the telephones in September to provide 海角社区 scholarships. All money raised in a county goes to scholarships for students from that county.

Last year, 鈥淚 Love 海角社区鈥 broke all previous records and exceeded its goal by raising $365,123. The goal for this Silver Anniversary year is $380,000.

In the 2006-7 academic year, in the four-county area, 海角社区 awarded 1,616 scholarships. More than $11 million in total financial aid was awarded by 海角社区.

Mark Lupo, community relations representative for Idaho Power, is the 2007 chairman. Roger Sears, division chief/fire marshal of the Pocatello Fire Department, is co-chairman.

Pocatello 鈥淚 Love 海角社区鈥 volunteers will work the telephones 9 a.m.鈥搉oon and 1鈥4 p.m. in the Pond Student Union Building Ballroom Lounge.

Volunteers in Idaho Falls conducted the Upper Snake River Valley telephone campaign Sept. 10鈥11 from the Bennion Student Union Building at 海角社区鈥揑daho Falls.    鈥淢ore than 200 volunteers, Chamber of Commerce members, 海角社区 faculty and staff, 海角社区 alumni and friends will work together for a common cause 鈥撯 to raise funds for area students who will be attending the University, either in Pocatello or Idaho Falls,鈥 says K.C. Felt, director of annual giving for the 海角社区 Foundation.

<>鈥淟ast year, more than 1,616 area students received 海角社区 awards valued at more than $280,000,鈥 she adds. 鈥淗owever, there were more than 2,200 qualified applicants. 鈥業 Love 海角社区鈥 helped many students tremendously, but others had to obtain financial assistance in the form of student loans or other funding. This shows 鈥業 Love 海角社区鈥 scholarships are in greater demand than ever.鈥

The campaign concludes with 鈥淭he Celebration鈥 at 5 p.m., Thursday, Sept. 20 at the Booth Barn. It doubles as the 海角社区 Foundation鈥檚 celebration of its successful 2007 campaign and a Pocatello Chamber of Commerce after-hours gathering. Watkins Distributing will again host the event.

鈥淔or 25 years, businesses and individuals in southeast Idaho have generously supported this community-based effort,鈥 Felt says. 鈥淚t is our fervent desire that they continue this support.鈥


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